19 April 2007

Sally Hogshead & Risk

I'm so happy to see Sally Hogshead is blogging again with more frequency! (I wish she'd do it every day, but I'll take what I can get!).

Her latest post is about risk, a topic Quaid and I tackled in our latest AT&L article. I love how Sally described the risk situation:

"The opposite of risk isn't security. The opposite of risk is getting run over by a truck filled with a shipment of status quo while you dawdle in the middle of the road."


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